Bill Pruitt

Managing Director

Bill helped found Ocean Azul Partners, which is dedicated to using proven investment methodologies and risk management strategies for success, including identifying and engaging talent; supporting entrepreneurs through the entire business growth cycle; nurturing relationships; focusing on teamwork; and continually providing value propositions to founders, management and investors. By being an early investor in several emerging companies, Bill understands the commitment and time required for successful capital events. A condensed list of investments, where Bill was actively involved, includes Adjoined Consulting, Inc. (sold to Kanbay, Inc. for $165 million), PBS&J, Inc. (sold to Atkins for $280 million), MAKO Surgical, Corp. (sold to Stryker for $1.6 billion),

was an early investor in KOS Pharmaceutical, Inc. (sold to Abbott for $3.7 billion) and Virtustream, Inc. (sold to Dell EMC for $1.2 billion) and continues to be involved in emerging companies NV5 Global, Inc., Greensmith Energy Management, UnitedLex, Inc., Itopia, Inc., Clarke Industrial Engineering, Inc., Auxis, Inc. and Coral Gables Trust Company.

Bill is a CPA and retired as the managing partner of the Florida, Caribbean and Venezuelan operations of Arthur Andersen LLP. He graduated from the University of Miami with a BBA in Accounting and is the past president of the Florida Institute of Certified Public Accountants, the Florida Chapter of the National Association of Corporate Directors, the University of Miami Citizens Board, where he was also a Trustee.

Bill Pruitt

Managing Director

Bill helped found Ocean Azul Partners, which is dedicated to using proven investment methodologies and risk management strategies for success, including identifying and engaging talent; supporting entrepreneurs through the entire business growth cycle; nurturing relationships; focusing on teamwork; and continually providing value propositions to founders, management and investors. By being an early investor in several emerging companies, Bill understands the commitment and time required for successful capital events. A condensed list of investments, where Bill was actively involved, includes Adjoined Consulting, Inc. (sold to Kanbay, Inc. for $165 million), PBS&J, Inc. (sold to Atkins for $280 million), MAKO Surgical, Corp. (sold to Stryker for $1.6 billion), was an early investor in KOS Pharmaceutical, Inc. (sold to Abbott for $3.7 billion) and Virtustream, Inc. (sold to Dell EMC for $1.2 billion) and continues to be involved in emerging companies NV5 Global, Inc., Greensmith Energy Management, UnitedLex, Inc., Itopia, Inc., Clarke Industrial Engineering, Inc., Auxis, Inc. and Coral Gables Trust Company.

Bill is a CPA and retired as the managing partner of the Florida, Caribbean and Venezuelan operations of Arthur Andersen LLP. He graduated from the University of Miami with a BBA in Accounting and is the past president of the Florida Institute of Certified Public Accountants, the Florida Chapter of the National Association of Corporate Directors, the University of Miami Citizens Board, where he was also a Trustee.

Salo Sredni

Managing Director

Salomon Sredni is an accomplished Chief Executive Officer and Board Member with a solid track record of growth, profitability and customer satisfaction. Results driven and collaborative, Salo’s distinguished career encompasses tenures in Technology, Healthcare and Financial Services industries across domestic and international markets, and private and publicly traded companies. Most recently Salo held concurrent positions as Board Member, Managing Director and COO of the MONEX Group, a publicly traded diversified financial services organization with global operations, Operating Revenues exceeding ¥50 billion and Assets under Management exceeding ¥4 trillion. He was the only non-Japanese speaking member at the MONEX Board. Mr. Sredni previously served as Board Member, Chairman, President & CEO of the TradeStation Group, one of the largest online brokers in the US, and was instrumental in the acquisition of the

TradeStation Group by Monex. He expertly integrated, communicated and executed the global vision that led to TradeStation’s acquisition. TradeStation has won many accolades, has the highest Net Promoter Score amongst its peers and is widely recognized as a leader in the industry. Salo was recognized by the South Florida Business Journal as one of Broward’s ultimate CEO’s in 2012 and he won the Ernst and Young Entrepreneur of the Year award for Florida in 2005.

Salo practiced as a CPA and Experienced Manager of Arthur Andersen LLP. He earned his Bachelor of Science Degree in accounting from The Pennsylvania State University, has taken master’s level courses at the University of Miami and a 5-year participant of the Harvard Business School YPO Presidents Seminar. He is currently a member of the board of directors of the Orange Bowl Committee and a trustee for the Jewish Community Foundation of Broward County. Salo is a passionate world traveler and visited over 70 different countries.

Salo Sredni

Managing Director

Salomon Sredni is an accomplished Chief Executive Officer and Board Member with a solid track record of growth, profitability and customer satisfaction. Results driven and collaborative, Salo’s distinguished career encompasses tenures in Technology, Healthcare and Financial Services industries across domestic and international markets, and private and publicly traded companies. Most recently Salo held concurrent positions as Board Member, Managing Director and COO of the MONEX Group, a publicly traded diversified financial services organization with global operations, Operating Revenues exceeding ¥50 billion and Assets under Management exceeding ¥4 trillion. He was the only non-Japanese speaking member at the MONEX Board. Mr. Sredni previously served as Board Member, Chairman, President & CEO of the TradeStation Group, one of the largest online brokers in the US, and was instrumental in the acquisition of the TradeStation Group by Monex. He expertly integrated, communicated and executed the global vision that led to TradeStation’s acquisition. TradeStation has won many accolades, has the highest Net Promoter Score amongst its peers and is widely recognized as a leader in the industry. Salo was recognized by the South Florida Business Journal as one of Broward’s ultimate CEO’s in 2012 and he won the Ernst and Young Entrepreneur of the Year award for Florida in 2005.

Salo practiced as a CPA and Experienced Manager of Arthur Andersen LLP. He earned his Bachelor of Science Degree in accounting from The Pennsylvania State University, has taken master’s level courses at the University of Miami and a 5-year participant of the Harvard Business School YPO Presidents Seminar. He is currently a member of the board of directors of the Orange Bowl Committee and a trustee for the Jewish Community Foundation of Broward County. Salo is a passionate world traveler and visited over 70 different countries.

David Zinn

Managing Director

David is a co-founder of Ocean Azul Partners. He has been working with Bill and investing in startups and early-stage companies for over 15-years. David provides value to founders, management and investors through his experience, tactical insights, strategic planning, critical thinking, innovation and operational excellence. As a prior founder, he lived the challenges of creating profitability with limited access to capital for sustainable growth. David is the founding CFO and on the Advisory Board of activEngage, Inc. a Deloitte Technology Fast 500 Company and INC 5000 Five-Year Honoree in 2016. He was also the former founding CFO and on the Advisory Board of DealerUps (sold to JM Family Enterprises) and Electrolytic Technologies (sold to Gables Energy Partners). David is the co-founder of consumer brand

BeFit Nutrition™ that he developed in partnership with LionsGate (NYSE: LGE). He also helped establish That’s It Nutrition™, one of the fastest growing private nutrition bar companies in the U.S. and even sent bars to the international space station. David is currently active on the Advisory Boards of activEngage, Itopia and DadeSystems.

David is a CPA and former Manager of Arthur Andersen LLP. He was awarded Student-Athlete Honors from Miami University with a Bachelor of Science in Business and has an Executive Education in Digital Marketing Strategy from Columbia Business School. David is a passionate advocate for finding and developing innovative technologies to provide access to clean and safe water worldwide. He enjoys tennis, biking, scuba diving and watersports.

David Zinn

Managing Director

David is a co-founder of Ocean Azul Partners. He has been working with Bill and investing in startups and early-stage companies for over 15-years. David provides value to founders, management and investors through his experience, tactical insights, strategic planning, critical thinking, innovation and operational excellence. As a prior founder, he lived the challenges of creating profitability with limited access to capital for sustainable growth. David is the founding CFO and on the Advisory Board of activEngage, Inc. a Deloitte Technology Fast 500 Company and INC 5000 Five-Year Honoree in 2016. He was also the former founding CFO and on the Advisory Board of DealerUps (sold to JM Family Enterprises) and Electrolytic Technologies (sold to Gables Energy Partners). David is the co-founder of consumer brand BeFit Nutrition™ that he developed in partnership with LionsGate (NYSE: LGE). He also helped establish That’s It Nutrition™, one of the fastest growing private nutrition bar companies in the U.S. and even sent bars to the international space station. David is currently active on the Advisory Boards of activEngage, Itopia and DadeSystems.

David is a CPA and former Manager of Arthur Andersen LLP. He was awarded Student-Athlete Honors from Miami University with a Bachelor of Science in Business and has an Executive Education in Digital Marketing Strategy from Columbia Business School. David is a passionate advocate for finding and developing innovative technologies to provide access to clean and safe water worldwide. He enjoys tennis, biking, scuba diving and watersports.

Kristy King

Managing Director

Kristy is a co-founder of Ocean Azul Partners. She has been investing in and advising startup companies, founders and entrepreneurs for over 15-years. She augments Board decisions and enhances executive team performance by creating visibility to facilitate financial investment decisions, delineating critical factors to accelerate the development cycle, and maximizing resources by streamlining compliance and risk management processes. Kristy has a broad base of experience in financial, tax and accounting disciplines, spanning a wide range of industries, from technology to real estate. As the CFO of a $1 Billion real estate development project, Kristy created diverse financial models to capture and capitalize on unique investor parameters.

As a leader and investing partner for an ultra-high-net-worth family office, Kristy identified private equity investment opportunities, oversaw the due diligence process, analyzed the deal terms and documentation, and executed the investment plan.

Kristy earned a Bachelor of Business Administration in Accounting, and a Master of Science in Taxation from Texas A&M University. She practiced as a CPA in the Big Four accounting and consulting firms of Arthur Andersen LLP, KPMG and PriceWaterhouseCoopers for over 10 years. She is currently active on the Advisory Board of Itopia and Dade Systems and has served on the Boards of Plymouth Congregational Church Foundation and Women in International Trade.

Kristy King

Managing Director

Kristy is a co-founder of Ocean Azul Partners. She has been investing in and advising startup companies, founders and entrepreneurs for over 15-years. She augments Board decisions and enhances executive team performance by creating visibility to facilitate financial investment decisions, delineating critical factors to accelerate the development cycle, and maximizing resources by streamlining compliance and risk management processes. Kristy has a broad base of experience in financial, tax and accounting disciplines, spanning a wide range of industries, from technology to real estate. As the CFO of a $1 Billion real estate development project, Kristy created diverse financial models to capture and capitalize on unique investor parameters.

As a leader and investing partner for an ultra-high-net-worth family office, Kristy identified private equity investment opportunities, oversaw the due diligence process, analyzed the deal terms and documentation, and executed the investment plan.

Kristy earned a Bachelor of Business Administration in Accounting, and a Master of Science in Taxation from Texas A&M University. She practiced as a CPA in the Big Four accounting and consulting firms of Arthur Andersen LLP, KPMG and PriceWaterhouseCoopers for over 10 years. She is currently active on the Advisory Board of Itopia and Dade Systems and has served on the Boards of Plymouth Congregational Church Foundation and Women in International Trade.

Alex Tellez

Managing Director

Alex Tellez is an entrepreneur, CEO, and investor.  He successfully founded and sold 2 startups, each with tenure of more than 10 years. Since 2008, he has invested his money and energy in over 20 startups.  His investments include Beeologics, which sold to Monsanto for a 12x return in just over 3 years; Cybertinel, which sold to CyberArk for a 2.4x return in less than 1 year; and Medistem, a stem cell company that sold to Intrexon.  Alex is actively involved in several companies including Hindsight Imaging, which has breakthrough IP in hyperspectral imaging (invested at $3 million, last raise at $18 million); Senecio, which has created patented aerial release devices for deployment of sterile mosquitoes; MIDO Play, the leading mobile app for the Powerball and Mega Millions lotteries; and Rokk3r Labs, an incubator/fund focused on startups with exponential growth potential.  He has several co-investments such as R4 Technologies, Queue Software, Vital Beverages,

Friends Beverage Group, Apollo Bank, Forrest Innovations, IconMod and more.

Alex graduated from MIT with an Aeronautical Engineering degree and worked on space-based lasers as part of SDI, but he quickly transitioned to the business world.  At Arthur Andersen, he gained experience in technology, healthcare, and manufacturing.  Alex then joined Vitas Healthcare, where he was the head of the systems division during the company’s growth years from 2 locations and $20 million in revenue to 24 locations and $250 million.  After Vitas, he was the founder and CEO of Miami-based CellIT Technologies, a software company focused on call centers, which he grew to over 150 employees and $10M in revenue before successfully selling in 2002 to form Aspect Software.  Alex is also founder and President of Neutralogistics, a South Florida logistics company, which recently sold its warehousing and distribution operations to St. George Logistics.

Alex Tellez

Managing Director

Alex Tellez is an entrepreneur, CEO, and investor.  He successfully founded and sold 2 startups, each with tenure of more than 10 years. Since 2008, he has invested his money and energy in over 20 startups.  His investments include Beeologics, which sold to Monsanto for a 12x return in just over 3 years; Cybertinel, which sold to CyberArk for a 2.4x return in less than 1 year; and Medistem, a stem cell company that sold to Intrexon.  Alex is actively involved in several companies including Hindsight Imaging, which has breakthrough IP in hyperspectral imaging (invested at $3 million, last raise at $18 million); Senecio, which has created patented aerial release devices for deployment of sterile mosquitoes; MIDO Play, the leading mobile app for the Powerball and Mega Millions lotteries; and Rokk3r Labs, an incubator/fund focused on startups with exponential growth potential.  He has several co-investments such as R4 Technologies, Queue Software, Vital Beverages, Friends Beverage Group, Apollo Bank, Forrest Innovations, IconMod and more.

Alex graduated from MIT with an Aeronautical Engineering degree and worked on space-based lasers as part of SDI, but he quickly transitioned to the business world.  At Arthur Andersen, he gained experience in technology, healthcare, and manufacturing.  Alex then joined Vitas Healthcare, where he was the head of the systems division during the company’s growth years from 2 locations and $20 million in revenue to 24 locations and $250 million.  After Vitas, he was the founder and CEO of Miami-based CellIT Technologies, a software company focused on call centers, which he grew to over 150 employees and $10M in revenue before successfully selling in 2002 to form Aspect Software.  Alex is also founder and President of Neutralogistics, a South Florida logistics company, which recently sold its warehousing and distribution operations to St. George Logistics.

Juan Figuereo

Venture Partner

Juan Figuereo is the former executive vice president and chief financial officer of Revlon (REV), a NYSE listed manufacturer and marketer of beauty and personal care products. Juan also serves as chairman of the audit committee at PVH Corp (PVH), a NYSE listed apparel company, with iconic brands such as Calvin Klein and Tommy Hilfiger, in its portfolio.  Prior to joining Revlon, Juan served as executive vice president and chief financial officer of NII Holdings (NIHD), a NASDAQ listed provider of wireless communication services under the Nextel brand. Juan also served as executive vice president and Chief Financial Officer at Newell Brands (NWL), a global marketer of consumer and commercial products, listed on the NYSE. Before serving at Newell Brands, Juan was executive vice president and Chief Financial Officer of Cott Corporation (COT), a diversified beverage company and 

manufacturer of retailer brands beverages, listed on the NYSE and Toronto stock exchanges.

Juan also served as vice president in charge of mergers and acquisitions at Walmart. Prior to Walmart he served in a number of key international positions at PepsiCo, including VP and managing director for Frito-Lay Dominican Republic, VP of Business Integration for Frito-Lay Europe in London, VP and Chief Financial Officer of Frito-Lay South Europe in Barcelona, VP and Chief Financial Officer of Pepsi-Cola Bottling in Sao Paulo and VP and Chief Financial Officer of Pepsi-Cola Latin America. Juan began his career in the audit division of Arthur Andersen & Co., in Miami, where he rose to senior manager, specializing in banking and insurance.

He holds a bachelor of business administration from Florida International University. Juan is fluent in English, Spanish and Portuguese.

Juan Figuereo

Venture Partner

Juan Figuereo is the former executive vice president and chief financial officer of Revlon (REV), a NYSE listed manufacturer and marketer of beauty and personal care products. Juan also serves as chairman of the audit committee at PVH Corp (PVH), a NYSE listed apparel company, with iconic brands such as Calvin Klein and Tommy Hilfiger, in its portfolio.  Prior to joining Revlon, Juan served as executive vice president and chief financial officer of NII Holdings (NIHD), a NASDAQ listed provider of wireless communication services under the Nextel brand. Juan also served as executive vice president and Chief Financial Officer at Newell Brands (NWL), a global marketer of consumer and commercial products, listed on the NYSE. Before serving at Newell Brands, Juan was executive vice president and Chief Financial Officer of Cott Corporation (COT), a diversified beverage company and manufacturer of retailer brands beverages, listed on the NYSE and Toronto stock exchanges.

Juan also served as vice president in charge of mergers and acquisitions at Walmart. Prior to Walmart he served in a number of key international positions at PepsiCo, including VP and managing director for Frito-Lay Dominican Republic, VP of Business Integration for Frito-Lay Europe in London, VP and Chief Financial Officer of Frito-Lay South Europe in Barcelona, VP and Chief Financial Officer of Pepsi-Cola Bottling in Sao Paulo and VP and Chief Financial Officer of Pepsi-Cola Latin America. Juan began his career in the audit division of Arthur Andersen & Co., in Miami, where he rose to senior manager, specializing in banking and insurance.

He holds a bachelor of business administration from Florida International University. Juan is fluent in English, Spanish and Portuguese.

Lisette Tellez

Senior Associate

Lisette spent two years as a partner for Dorm Room Fund, a student-run venture fund backed by First Round that invests in student-founded startups. As a partner for the Boston team, she was responsible for sourcing startups, analyzing and deciding on potential investments, and providing support to portfolio companies. Dorm Room Fund has made over 160 investments, and the valuation of its portfolio is currently $1B+. During her time at Dorm Room Fund, the team made over 20 investments in startups from a variety of universities in the Boston area and beyond. This enabled her to become integrated into the broader startup community in addition to that of MIT. While at MIT, Lisette’s love of problem-solving and learning about technology led her to study Computer Science & Engineering. She spent most of her time outside the classroom playing Varsity Volleyball and 

finding ways to get involved in the entrepreneurship ecosystem. In her sophomore year she became president of the undergraduate entrepreneurship club, doubling both the size of its management team and also its presence on campus. She provided technical advice for student entrepreneurs, helping them scope their MVPs and understand the feasibility of their ideas.

Lisette is passionate about helping people pursue creative solutions to problems in both the world and also their individual lives. That interest combined with her love of fitness and nutrition led her to become a certified Health Coach. Lisette is particularly excited about the potential of digital health, wearable devices, and machine learning to enable people to become aware of potential health issues, take preventative measures, and develop healthy habits.

Lisette Tellez

Senior Associate

Lisette spent two years as a partner for Dorm Room Fund, a student-run venture fund backed by First Round that invests in student-founded startups. As a partner for the Boston team, she was responsible for sourcing startups, analyzing and deciding on potential investments, and providing support to portfolio companies. Dorm Room Fund has made over 160 investments, and the valuation of its portfolio is currently $1B+. During her time at Dorm Room Fund, the team made over 20 investments in startups from a variety of universities in the Boston area and beyond. This enabled her to become integrated into the broader startup community in addition to that of MIT. While at MIT, Lisette’s love of problem-solving and learning about technology led her to study Computer Science & Engineering. She spent most of her time outside the classroom playing Varsity Volleyball and finding ways to get involved in the entrepreneurship ecosystem. In her sophomore year she became president of the undergraduate entrepreneurship club, doubling both the size of its management team and also its presence on campus. She provided technical advice for student entrepreneurs, helping them scope their MVPs and understand the feasibility of their ideas.

Lisette is passionate about helping people pursue creative solutions to problems in both the world and also their individual lives. That interest combined with her love of fitness and nutrition led her to become a certified Health Coach. Lisette is particularly excited about the potential of digital health, wearable devices, and machine learning to enable people to become aware of potential health issues, take preventative measures, and develop healthy habits.